Since last November’s election, George Lakoff’s book, Don’t Think of an Elephant!,1 has deservedly captured the imagination of mainstream Democrats and of many progressives as well.
William A. Gamson
William A. Gamson is a Professor of Sociology at Boston College, where is codirects the Media Research and Action Project (MRAP) with Charlotte Ryan. He is the author of many books and articles on political discourse and social movements, including Talking Politics and is a past president of the American Sociological Association.