What inspired you to write Selling Yoga? Near the beginning of my graduate school career, I had the opportunity to travel to Rajasthan to research Jain traditions and came upon the Jain Shvetambara…
Andrea R. Jain
Andrea R. Jain is Associate Professor of Religious Studies at Indiana University-Purdue University Indianapolis, editor of the Journal of the American Academy of Religion, and author of Selling Yoga: From Counterculture to Pop Culture (Oxford, 2014).